When I walk into a grocery store or supermarket, I will look around to see if there are any items that need to be stock up at home. With the promotion like the above (Options to purchase at discounted rate with minimum expenditure) , it will definitely spur me to purchase necessities or food items.
A good approach will be to come up with a series of common theme merchandises for consumers to choose from (in this case, Doraemon pouch, plate and ramen bowl).
Planning for a similar marketing campaign? Fret not, DTC Sales & Design teams will be able to propose suitable merchandises (within your budgets) for your consideration.