With many economic activities picking up paces worldwide, many consumer brands are ramping up on marketing and advertising efforts on promoting their products. In order to increase the chances of getting the customer to purchase an additional product, many brands are introducing "Gift with Purchase" programs. This allows the customer to purchase a product and get a second product as a gift for free, or at a discounted price.
Gift with Purchase programs are often effective in increasing the chances of the customer purchasing an additional product. This is because it gives the customer a reason to buy two products instead of just one, and they may feel that they are getting a great deal. Additionally, many customers like receiving free gifts, so this type of promotion can be very successful.
Below are some of the promotions happening in Vietnam that offer free gifts to consumers in April 2022.
image: Ariel Vietnam Facebook
Ariel brand of laundry detergent products are offering free promotional gifts such as bowls and earpods to customers who have purchased Ariel products. A well thought out choice of free gift ideas that will attract the young and mature consumer groups.
Earpods are Bluetooth headphones with a hands-free microphone and controls for making and taking calls, and are increasing popular with young people who love to listen to music on the go.
Bowls are functional kitchenware and can come in various sizes and shapes. Some common bowl designs are the cereal bowl, soup bowl, rice bowl, and salad bowl. These are well-received by homemakers.
image: Lazada VN
Beauty brand, La Roche-Posay, is having online sales and giving away drawstring pouches and cosmetic bags as gifts to shoppers. These promotional merchandise are useful products as they can be used to store beauty and cosmetic items, in sync with La Roche-Posay as a skincare brand. Pouches and bags have large space for branding to be printed,
making them a great way to promote a brand and attract customers. The branding provides a more vibrant image when the promotional products are being advertised on social media such as Facebook and Instagram too.
The giveaway is available for a limited time only, prompting consumers to feel the sense of urgency to make the purchase within the offer period. Having the right promotional merchandise to attract target audience in such marketing promotions will lead to an increase in sales numbers.
image: GS25 Vietnam Facebook
Convenience stores like GS25 are offering Tote bags as free gifts upon purchases of Pepsi and Nestle products. Tote bags are really functional gifts these days. There are so many fun and functional tote bags to choose from, and these carriers are perfect for carrying all of your important items, no matter where you go. It is also easy to print your logo and custom design on the tote bags to be used as giveaways.
Có thể bạn quan tâm đến các bài viết dưới đây:
5 Ý Tưởng Cho Chiếc Túi Tote Độc Đáo Với Thương Hiệu Của Bạn
P&G is having promotion across the various brands under its company, including Pantene, Gillette Venus, Olay, Safeguard. This type of promotion will increase the brand visibility of P&G, and enhance the overall brand loyalty to the P&G brand name.
This is another of P&G promotions on online shopping platform. Due to the Covid-19 pandemic, many people are accustomed to, and willing to buy things online. It is definitely beneficial to run promotional campaigns online to attract more new and returning customers.
Drinkware is another popular and functional GWP promotional gift idea. Drinkware can be personalized with your company logo or slogan and make great gifts for happy hour or any other social occasion. There are a variety of different types of functional and durable drinkware, from mugs to pitchers, so find the perfect GWP gift that can give your product sales number a boost.
Another increasingly popular marketing strategy to engage consumers on the social media is to conduct game quizzes and offering innovative prices, such as the Adorable Angel Sofa Plushie shown above, in an online game organized by Nestle Mom&Me.
Giving a gift along with purchase is an excellent marketing technique that can not only win your customer's hearts, but also help boost your brand's reputation. By working with DTC World, you can be assured of designing and producing the best gift possible that will add value to your promotions. We have over 10 years of experience in sourcing and fulfilling promotional and marketing merchandise to our clientele worldwide, particularly in Asia and APAC regions.
Có thể bạn sẽ quan tâm đến những dự án đã thực hiện của chúng tôi bên dưới đây:
ANH EM NHÀ ZESPRI KIWI NHỒI BÔNG
KHAY THỚT GỖ STEAK THƯƠNG HIỆU GUINNESS
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