For ARTISTRY under Amway Malaysia, DTC team developed and supplied a set of custom promotional merchandise built around a more collectible and coordinated product concept.
The project is a good example of DTC’s Creative Merchandising approach – where merchandise is designed not just as a giveaway item, but as a product set that adds appeal to the overall campaign.
By combining character-led plush, matching foldable bags and blind box packaging, the final merchandise format was created to feel more engaging, giftable and complete.
source: Amway Malaysia
Beauty Buddies plush designs
Each plush was paired with its own corresponding foldable bag design, helping the collection feel more intentional and collectible as a merchandise set.
This ARTISTRY project reflects how DTC World approaches creative merchandising — developing merchandise that is designed to feel more engaging, more usable and more aligned to the role it plays within a campaign.
From plush and foldable bag pairings to blind box packaging, the project is a good example of how the right product format can make promotional merchandise feel more considered from the start.
Not Just Merch – Merch That Makes Campaigns More Engaging.
Contact DTC World today to design your next standout campaign.
